Archive for blending

Adsense now offers round cornered ad formats

I was just browsing through JenSense.com (which btw, is a great resource for serious Adsensers) and noticed some new changes Google is making to Adsense formats - round corner ad formats. There are crisply 3 options, namely square corners, slightly rounded corners and very rounded corners. See my screenshot below of the dropdown selection in setup.

round corner adsense

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Blends in but also stands out

The best practices to increase CTR is not only blending alone but also standing out quite a bit.

Joel’s site makes this point crystal clear, http://www.askjoelcomm.com/. The leaderboard comes right upfront of the screen, yet Joel does a good job by implementing a prominent image directly under ‘Ads by Google’, which is very clever in that visitors are often distracted by larger visual element from its nearby smaller ones thereby neglecting the ‘Ads by Google’ text.

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